Creative Producer / Project Manager

Walking the Rocks

Design & development of App with AR


Sydney Harbour Foreshore Authority



The project

The Rocks precinct is situated at foot of the iconic Sydney Harbour Bridge, and is home to some of Sydney’s richest history. With millions of visitors every year, it is a high foot-traffic area with plenty to see, eat and experience.

The ‘Walking The Rocks’ app is a self-guided walking tour app that brings to life the stories of The Rocks – through maps, images, video, audio and augmented reality.

The app contains a variety of tours and is integrated with Vuforia AR software and the Umbraco CMS, allowing the client to create and manage tours in the app.


My role

  • Client-facing digital producer

  • Scoping & estimates

  • Preparing timelines & project documentation

  • Managing budgets & change requests

  • Preparing technical documentation

  • Stakeholder management

  • Client presentations

  • Digital strategy

  • Managing all digital resources and deliverables

  • Running client digital training

  • Information architecture & wireframes

  • Running client digital training

  • Submitting the app to app stores

  • Sourcing & scheduling resources

  • Managing overall design and development of assets

  • Testing & quality assurance

  • Simultaneously managing app developers based locally & overseas as well as studio resources based in Australia